Augmented reality is a way of looking at the world and having the experience augmented by technology. ¬†A basic example of augmented reality in practice is GPS systems in cars. ¬†You’re driving, and your reality is augmented with advice on where to turn. ¬†With mobile phones becoming ever smarter, and high speed internet access becoming ubiquitous through these devices, almost anything can be augmented.
Here’s an example of augmented reality in action – it’ll be coming to an iPhone near you in a couple of WEEKS. ¬†Not months, not years, but WEEKS.
Marketing and communications people, be remarkable, get noticed, get on board NOW. ¬†I’ll show you how, contact me.