The media is filled with stories of Nathan Buckley‘s return to Collingwood – as assistant coach under Mick Malthouse for the next two years (before presumably taking on the head role in 2012). ¬†I, for one, am rapt that the club has landed Bucks, but at this point, I’m a bit baffled as to how it will work.
The Club are covering the media conference live on their site (at 11:00am), using CoverItLive.com – the live chat software. Simultaneously, the Herald-Sun will be covering the media conference live on their site, using CoverItLive also…
From the club:
From the Herald-Sun:
If this isn’t a perfect example of how any company can be a media company, I don’t know what is. ¬†Any company can use this software to communicate directly with stakeholders. ¬†Politicians should be using live chat to speak to constituents. ¬†CFOs and CEOs should be using live chat for analysts “calls”, FMCG companies should be providing thought leadership by allowing public access to the makers of the product – getting direct feedback. ¬†There is almost no limit to the applications possible with live chat. ¬†Immediate, simple and FREE!
[UPDATE 10:59am: The Age has a live video stream of the event!]
CARNA PIES!