How Facebook Reactions will change social media
Facebook has confirmed it’s now testing a new Reactions feature in Ireland and Spain which may be soon rolled out worldwide. Essentially the Reactions feature…
Continue reading →Tag: design
McDonald’s new unbranded campaigns are actually very distinctive
McDonald’s recently released a series of advertisements which are completely stripped of any branding, yet the brand is still instantly recognisable. The ads show a…
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Three things we can learn from Apple’s $US18 billion net profit
Apple recently reported a record profit for the past financial quarter. The $US18 billion net profit is the largest quarterly profit to be posted by…
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"Simplicity is clarity, transparency and empathy"
There’s a lot to be said about simplicity. It’s the sign that someone “gets it”. The simpler, the better. As Albert Einstein said: “Everything should…
Continue reading →Apple’s T-shirt Box Photo
This is what makes Apple Apple. Even the boxes that hold call centre employee t-shirts have been designed with the single sense of purpose, that…
Continue reading →The holy trinity of 21st Century communications – marketing, technology and design
Watching this video of Coca-Cola’s new interactive vending machine, Anthony J Phillips, the Global Marketing Manager of Coca-Cola, talks about the “fantastic partnership between marketing,…
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