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  • About Con Frantzeskos
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  • Hacks, Fun, Links
  • Book Reading List

The F Rant

The website of Constantine Frantzeskos.

Digital strategist to the world's biggest organisations.
Founder. Non-Executive Director. Startup Advisor.

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    In the Media

    Constantine Frantzeskos in the media

    Transformation: Ferrari is worth more as a luxury brand than as an automotive brand.

    1 March 2019

    This is so interesting – how do you increase the value of a company? By increasing profits? Or by increasing the perceived value (not necessarily…

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    I’m in B&Ts “Meet the Futurists” – marketing trends & predictions

    I’m in B&Ts “Meet the Futurists” – marketing trends & predictions

    5 March 2018

    B&T has come out with a new feature, “Meet The Futurists”. They asked me and a number of fellow marketing and advertising leaders what our…

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    Mumbrella advertising review: Qantas (great), CUB (OK), Black Hawk (half-baked) and nab (forgettable)

    1 March 2018

    Mumbrella asked me to review a series of current Aussie ad campaigns. Here’s what I said: 1. Qantas → was bringing the iconic “I still…

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    When Growth Stalls: How to Boost Growth in Large Organisations

    9 August 2017

    The push to start new businesses continues. In Q1 2017, the number of seed and angel deals increased by 1.4 per cent compared to Q1…

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    PENSO has launched with coverage in The Australian

    12 May 2014

    After out-learning, out-working and out-delivering for our clients for some time now, I’ve officially launched my new venture, PENSO, with this piece in The Australian….

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    SmartCompany: Me on Twitter’s churn and burn

    30 April 2009

    I’m is quoted in this Patrick Stafford piece in SmartCompany. It’s about Twitter’s appalling churn rate of over 60%. Some of the reasons why Twitter’s retention…

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    My piece for Crikey on French talent woes at the FIFA World Cup 2006

    13 June 2006

    I had the great pleasure of attending Switzerland vs France at the Gootleib Daimler Stadion in downtown Stuttgart. What a wonderful atmosphere. The World Cup…

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