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The F Rant

The website of Constantine Frantzeskos.

Marketing and digital strategist to the world's boldest organisations.
Founder. Non-Executive Director. Startup Advisor.
© 2025 Constantine Frantzeskos
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CX, UX and Design

Fill the funnel, then ensure every touchpoint is cohesive, magic and uses gesamtkunstwerk to drive the consumer towards more sales.

From UX to AIX: How AI will help us seamlessly connect our lives

From UX to AIX: How AI will help us seamlessly connect our lives

10 January 2024

Explore the transformative world of Artificial Intelligence Experience (AIX), which promises to improve user experience – but businesses have to get on board.

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Designing Persuasive Customer Experience: From Aristotle to AI

Designing Persuasive Customer Experience: From Aristotle to AI

17 August 2022

Discover how Aristotle’s principles and AI can enhance customer experience design for a more persuasive approach in this era of digital transformation.

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In the Media: I was Interviewed on the Digital Transformation & Leadership Podcast with Danny Levy

In the Media: I was Interviewed on the Digital Transformation & Leadership Podcast with Danny Levy

10 April 2021

I recently had the pleasure of being interviewed on the Digital Transformation & Leadership podcast. Here’s a summary of it.

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The Ultimate Guide to Outsmarting Google’s 2021 Algorithm Changes: Google’s new Core Web Vitals

The Ultimate Guide to Outsmarting Google’s 2021 Algorithm Changes: Google’s new Core Web Vitals

2 November 2020

Optimise your site for Google’s Core Web Vitals before they are launched in 2021

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One home for all of my news, please

17 March 2019

All you can eat news services with a subscription or micropayments model is really fantastic.

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The Subscription Economy expands: BMW to Charge $80 Annual Fee for Apple CarPlay

The Subscription Economy expands: BMW to Charge $80 Annual Fee for Apple CarPlay

24 January 2018

More on the Subscription Economy. This time, the automotive industry. We’re used to paying a monthly fee for roadside assistance. We’re used to paying a…

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Facebook’s new call-to-action button

Facebook’s new call-to-action button

19 February 2015

Facebook has just released a new call-to-action button for company pages. The call to action button sits on the right hand side of a page’s…

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People hate losing control (of videos) because they don't expect to

29 March 2013

Yes, of course people hate those ugly video pre-rolls that appear before video content on YouTube or other video publisher sites. Video pre-rolls are totally…

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The Apple iPad – Initial Thoughts

The Apple iPad – Initial Thoughts

2 February 2010

Every so often, a technology comes along that redefines competition within markets: Email redefined the way people communicate, and in doing so, undermined the letter…

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Apple’s T-shirt Box Photo

26 October 2009

This is what makes Apple Apple. Even the boxes that hold call centre employee t-shirts have been designed with the single sense of purpose, that…

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SmartCompany: Me on Twitter’s churn and burn

30 April 2009

I’m is quoted in this Patrick Stafford piece in SmartCompany. It’s about Twitter’s appalling churn rate of over 60%. Some of the reasons why Twitter’s retention…

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What ever happened to Webrings?

22 December 2008

In the olden days of the early-mid 90s, websites on like topics were linked via webrings; links / arrows on the bottom of the page…

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Really cool site

11 April 2007

Click onto this low-fi site, by Miranda July. It’s really cool.

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The new AFL site is utterly dreadful

23 February 2007

The new AFL site has just come online. Sorry, the BETA site, from the little sign they’ve got on the top, has gone online. Unlike…

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